Career Timeline
I’ve had the fortunate ability to work for some amazing organizations over my career. Each spot has given me the opportunity to learn how different sectors work from agencies to local government to financial services.
Lakana
May 2014 - May 2016
Overview
Designed various wireframes and prototypes for external facing websites, apps, and smart watch interfaces
Worked with a UX mentor to learn best practices for being a professional UX designer after earning a bachelor's degree
Learned the value of attending team meetings and participating by providing design input
Collaborated with product managers to design ideas for local news station administrators across the countries regarding customizing election widgets and displaying their results
Worked with the entire organization to process making the move from multiple physical offices and an organizational merger with two other corporations
Collaborated with front end developers to ensure designs resulted in accurate front end code to match the provided mockups
Generated personas based off of customer data and information to inform future design decisions
Assisted in the setup of a physical UX space in which wireframes and user flows could be posted on a wall for colleagues to walk through and provide feedback
Participated in multiple social groups around the organization to build a network of professional relationships in various teams
Learned presentation techniques from a UX mentor that developed storytelling skills to bring the business units and stakeholders along with the design process
Worked with a UX mentor to establish best practices for our team design process to coordinate with product managers and developers
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Main
Skills Learned
Transition between design school and business
How to be a professional UX designer
Worked with a mentor to learn best practices
Wireframing and mapping user journey flows
Providing feedback in a professional environment
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Examples of
Projects Worked On
Election results customizable widget
Smart watch weather updates and alerts
News content and alerts layouts
Advertisements for local news station partners
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2016
Reason for Departure
Job role was switched from UX design to flash ad design, and I wanted to focus on developing my UX design skills that I was hired for.
*Lakana has since closed their doors
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YA Engage
May 2016 - Aug 2017
Overview
Designed various wireframes and prototypes for both internal and external facing sweepstakes and promotional websites
Created personas based on customer data and information to provide direction and reasoning for design direction
Coordinated internal focus groups to redesign existing internal software to set rules for promotional websites
Animated and recorded presentations for the sales team to present to potential business partners
Wrote HTML and CSS for client websites including Culver's, Dannon, Cricut Mobile, and T-Mobile
Applied client branding to designs and front end code to ensure a seamless user experience for their customers
Participated in ideation sessions for new products and current product improvements
Presented designs to leadership to gain support for the proposed user experience updates to new and existing products
Participated in story writing and grooming in Jira to align with development and quality assurance teams
Managed multiple projects at once with the ability to deliver personas, focus group results, prototypes and presentations in a timely manner
Earned certification in Google Analytics by taking their online courses and completing and passing their exams
Helped transition YA through ownership change by sharing design and communication best practices
Created an internal tool that allowed users to use an easy drag and drop technique to set rules for various promotional websites including fraud checks, requirements, and payouts
Worked with product managers to ideate a social system for brand ambassadors on the back end of promotional websites to increase engagement
Collaborated with the contact center to improve their customer service software to decrease call times and increase overall efficiency and customer satisfaction
Volunteered to join the work social event committee and designed communications to share out for those events
Developed storytelling skills to present user journeys and mock-ups
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Examples of
Projects Worked On
Various sweepstakes and promotional websites
Back office administration software to set up promotional websites and programs
Brand ambassador social networking website
New product ideas
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2017
Reason for Departure
Vaperware design and sales practices that seemed dishonest for the customers and didn’t align with my core values.
I was also looking for opportunities that paid fair wages for my level of education and experience for Minneapolis.
*YA has since closed their doors
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Hennepin County
Aug 2017 - Nov 2019
Overview
Worked on the Center of Innovation and Excellence team to improve digital experiences for the residents of the county
Designed and shared out the first design system for the entire county to utilize brand and accessibility standards across all digital products
Collaborated with multiple teams to ideate creative solutions to help residents complete tasks easily online
Generated content to publish through the content management system to educate residents on important issues and show how they could take action in their local government
Designed wireframes and clickable prototypes to share with developers for their back end development
Published HTML and CSS for entire websites to behave as anticipated after producing the clickable prototype
Maintained focus on Hennepin County residents and their needs with various social programs and educational opportunities
Collaborated with IT and communications to follow brand standards to create a trustworthy experience for internal and external users
Campaigned and demonstrated a justification for earning a master's degree in psychology to pair with UX work
Hosted and guided multiple in-person moderated usability tests to uncover pain points in designs and live websites
Worked with a researcher on the team to assemble a panel of testing participants who lived in Hennepin county
Toured and gathered findings from various usability testing labs including 3M and Target HQ to learn what they did for best practices when running moderated usability tests
Used Optimal Workshop to conduct virtual usability testing and gather feedback from participants
Managed multiple projects at once with the ability to deliver wireframes, prototypes, test results, accessibility issue reports, or UX guidelines in a timely manner
Communicated advice clearly to product, design, communication, and development teams on accessibility best practices and related decisions
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Examples of
Projects Worked On
The first county wide design system
Environment education programs like the Emerald Ash Borer
Free resource website for ordering recycling signage and stickers
Daily maintenance of content in the Sitecore CMS
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2019
Reason for Departure
Lack of clarity around roles and lack of communication between departments resulting in duplicate and/or missing work
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Wings Financial
Nov 2019 - Current
Overview
Hired on as the first in house UX designer
Worked with business analysts and stakeholders to understand project details and needs in order to influence the UX and user journey
Worked closely with marketing to ensure alignment with the Wings brand while creating a member focused experience
Created a consistency of brand and user experience across all digital channels including public facing websites, home banking, and mobile application
Designed user interfaces in wireframes and prototypes for inclusion in requirements stage of all projects
Developed detailed, accessible, and interactive prototype user interfaces and static mock-ups for developers, QA and documentation purposes
Created and hosted a bootcamp class for internal employees to learn about what user experience design is and best practices they can execute in their own work
Worked with the development team during the coding stage to provide guidance around UI specifics plus accessibility, and adjusted the UI as necessary within any determined constraints
Ensured that all designs comply with regulatory policies and are produced in accordance with established Credit Union policies and procedures
Participated in brainstorming and ideation sessions for complex and meaningful problems
Maintained focus on the Credit Union’s objectives and strategic priorities as well as department goals and needs of Wings’ target audiences
Built out Best Practices for UX/UI for custom development projects through creation of a design system which included accessibility and branding standards
Clearly communicated designs and solutions in a concise and easily readable format by both technical and non-technical personnel
Exceeded individual quality service goals as identified in my performance action plan
Accurately applied technical job knowledge and skills to complete all work in a timely manner in accordance with policies, procedures and regulatory requirements while managing varying degrees of work
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Examples of
Projects Worked On
The first Wings design system
Innovation sprints to generate new ideas
Card management flow and pages
Mobile banking dashboard and navigation design
New member onboarding application
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